The New Face of Journalism – Social Media Journalism
The digital era has reshaped journalism, transforming how news is created, distributed, and consumed in an increasingly social and platform-centered media environment. As audience behavior evolves, journalists are adapting to new storytelling formats, audience engagement practices, and platform-driven dynamics while balancing speed, reach, and credibility in today’s digital news ecosystem.
Join ABU Media Academy, in collaboration with TRT Academy, for this session featuring Birkan Koç, Brand Marketing Specialist at TRT (Türkiye), to gain practical insights into the transformation of journalism, exploring how social media, audience engagement, and platform dynamics are shaping the future of news production and storytelling in the digital age.
Birkan Koç completed his undergraduate studies in English Language and Literature at Istanbul University and is currently pursuing his PhD in the Faculty of Communication at the same institution. He has professional experience across the creative industry, having worked in advertising agencies and production companies in roles including brand management, social media management, production coordination, and event coordination. Since joining the TRT Dinle team in 2020, he has been serving as a Brand Marketing Specialist at TRT Content & Marketing Communication Directorate from 2022.
